All sounds good. Bottom line is they need to pay what it takes to get/keep him. They can afford it if they want.
Don't lump in San Diego with Southern CA major markets. San Diego is actually a smaller market than the Twin Cities and quite separate than LA. However, the owner wants to spend money- whatever it takes to win. They can afford Machado, Tatis, and maybe Soto, plus Musgrave, Darvish, etc. The Twins and Pohlads could do this if they want and be heroes- they just don't want to that much.