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In the early 2000s, five baseball-lovers met in Saturday detention (sort of) and discovered that they have more in common than they thought. Driven by their love of the sport, these aficionados wanted to create a non-traditional space for the average fan. This led to the inception of Twins Daily in 2012. Over the past decade, this humble space evolved from a small group of writers and readers to a media empire. This is the origin story of how John Bonnes, Parker Hageman, Nick Nelson, Seth Stohs, and Brock Beauchamp turned their simple love of the game into Twins Daily. Starting from the basics, all five of the founders were born and raised around Minnesota. Their childhoods played an influential role in their love of the Twins. Seth: My dad played baseball and softball, and we watched games on TV together sometimes too. Kirby Puckett debuted when I was eight and I was hooked on the Twins for life. Brock: I was ten years old when the Twins made a surprise run at the postseason in 1987. It suddenly became fashionable to like the Twins and I HAD to have one of the new “M” hats the team wore that year (in retrospect, I hate that M design). Nick: My parents definitely instilled a love of the game in me. We used to frequently catch the bus on Bloomington Ave to go catch Twins games at the Metrodome. Baseball has also always been my favorite sport to play — from tee-ball through high school. John: Starting at about seven years old, I started listening to every Twins game on the radio, often while throwing a tennis ball against a garage door to pretend I was fielding it. Parker: My parents would tell me that I had some MLB sticker book as a toddler and they would trot me out as a party favor in front of their friends, and they’d quiz me on team names. Supposedly I had them down pat. Each founder also dabbled in content creation and entrepreneurship throughout their teenage years. Seth wanted to own a sports card shop (although he preferred buying them to selling them), Nick created his own newspaper called “The Daily Mouse”, which he sold door to door, and Brock was always working on a new project, mostly artistic endeavors. Most commonly, each spent innumerable hours consuming Twins coverage, which was limited to mostly newspaper and radio in the 1990s. However, baseball coverage was often a footnote to football and basketball. This lack of content availability led Nick, Seth, Parker, and John to start writing and blogging in the early 2000s. As some of the only independent Twins’ writers, meeting one another was fate waiting to happen. Seth: John and I exchanged some e-mails when I started blogging in May 2003, I believe the first time we met in person at the state fair in maybe 2005 or 2006. We had done some two-minute Twins spots with Rita Maloney on WCCO, and we were invited to their booth at the state fair. Or was it when John let me write for the Gameday magazine and help sell them outside the Metrodome? There were a lot of Twins bloggers and we often linked to each others' sites. Nick: I don’t remember exactly how I met these guys, other than that it happened kind of organically because we were all writing about the team. When John recruited me to write for the Gameday program, sold outside of the Metrodome, that was definitely an inflection point. It made me realize there was a more serious business concept behind this hobby. Parker: I think I started writing about the Twins in 2006 after my first kid was born. I had a lot of time at home and not a lot of money. I’d watch a game and chart stuff like swinging strikes and other things. At some point, I got connected with Seth and Aaron Gleeman. John’s TwinsGeek site linked to other Twins blogs, so I remember reaching out to him to have him post mine. Bonnes asked me to write an article for a GameDay program (my Mom took a copy of that article and had it framed, it felt like such a huge deal then). I know there were bloggers getting together in various capacities, but I remember pushing for us to get together to drink beer and watch games. John: I started writing about the Twins in 2002 and at the time, nobody else was really doing that locally. I remember the rest of us getting together kind of organically. Someone would start a Twins blog and we would reach out and keep in touch online. The outing that we decided to really work together was arranged by Parker in 2007. Brock: In 2005 or so, I launched the Battle Your Tail Off forum. From that forum, I met Nick Nelson and was later introduced to John, Seth, and Parker when we started talking about merging my forum into Twins Daily, which had just launched a month or two prior. Although the spark was instantaneous, it took another five years and more beers to put their brands together into one. Throughout the 2000s, each individual grew their own name and following in the Twins’ sphere. During this, the idea of a collaborative effort started to float around. Parker: We had a couple of group projects including an Offseason Primer ebook and the Star Tribune’s TwinsCentric blog that we had worked together on, but we also kept our separate blogs. It was like a trial run to see if we could all function together. John: Seth and Nick talked about how we came together to produce some content, but that wasn’t when we decided to do the website. Between 2007 and 2011, we did produce a lot together: pdfs that we sold directly, some hard copy annual programs that we produced for Maple Street Press, and also we often copied and pasted stories from our individual blogs to a blog we had at StarTribune.com. But the site wasn’t a thought until 2011. Nick: We went to the Swarzak game, and wandered over to nearby Dan Kelly’s Pub for postgame drinks, where we started hashing out ideas for a collective plan to move forward. The rest, as they say, is history. Parker: If you want to make it clean, sure, it was the Swarzak debut game at the Metrodome. We had a small group of bloggers and we went out afterward and did a blood oath to put together a daily Twins website. John: Fox Sports had asked us to combine our sites, but it was subscription-based site, and that made us a little uncomfortable. So I researched options. Rob Litt, who runs GopherHole.com, tutored me in running a site based purely on ad revenue. I found a software package that could do a lot of what we wanted so for about $1,300. So we sold a pdf, used all the money to buy the software, and I programmed the modifications. We tested it, set up a writing schedule for the four of us, and launched it when pitchers and catchers reported. And like the Big Bang Theory, Twins Daily was born. While the first name iteration suggested was TwinsCentric, Nick (or Seth, up for debate) ultimately came up with the catchy moniker used today. Right away, the website took off like wildfire. Just in the first week, Twins Daily built an impressive following. In the first five weeks, there were 1,100 registered users, with nearly 500 regularly contributing through discussion threads and posts, and over half a million page views. For a small-market team with hobby writers, this was an unprecedented feat. Over the first year, organic growth continued, and the site was redesigned for better user experiences. Brock: A funny story… the four of them were *very* proud of the website. I hated it, heh. In fact, I was so aggravated just looking at it that I redesigned their logo without asking (I didn’t even know John, Parker, or Seth at this point), sent it to Nick, and basically said “get that da**ed ugly thing off the site and replace it with this”. Right off the bat, my first large project was redesigning the site and adding new features. As the community grew, a fan-favorite event emerged. John: The first Winter Meltdown was unofficial, where we just bought a keg at Hubert’s. That was Parker’s idea, and I think it was kind of a shared event with DiamondCentric, which was his (and Brock’s) company that made t-shirts. We were shocked 100+ people showed up, including a lot of media. So the next year, we had it more formally, called it the first annual, and included Gleeman & The Geek. It was at Mason’s Barre, which is now The Gold Room. The first speaker was Scott Erickson, which ended up being a legendary night because he stayed and hung out with everyone for several hours. I think we had about 200 people, which packed the place. Although the Winter Meltdowns and the website grew in popularity, there were ebbs and flows along the way. Not surprisingly, they often coincided with the success of the Twins. One of the highest points in viewership and engagement was after the 2019 Bomba Squad season. However, a small global pandemic put a wrench into things, and the drop was precipitous. Fans had much more important things to worry about. Ad revenue, traffic, and morale came to a screeching halt. For any business, this is detrimental. The once-flourishing community was lifeless. However, the Twins Daily writers and founders rallied. The writers continued to produce daily content, and Seth, Nick, John, and Brock continue to find innovative ways to rally the community. From virtual interviews to TikToks, these entrepreneurs had to pivot to navigate the unknown. Regardless of how dire the situation got, they never stopped paying their writers for their contributions. Although monetization is a key challenge, providing a springboard for writers is at the forefront of the founders’ goals. Although the current state of baseball is dire, the Fab Five have a lot to be proud of with what they’ve built in the past ten years. When asked whether Twins Daily is what they envisioned ten years ago, it was a resounding no across the board. None of them predicted that Twins Daily would become not only a large, passionate community but also a legitimate business instead of a modest side hustle. To close, for any fans of the podcast How I Built This by Guy Raz, each founder was asked how much of their success can be attributed to luck and skill. They all agreed that while luck played a factor, a lot of hustle and follow through contributed to the creation of the Twins Daily that we all love so much. Thank you for reading, and thank you John, Nick, Parker, Brock, and Seth for all that you’ve done. View full article

The 2020 Minnesota Twins Prospect Handbook will be now available. By clicking here, you can order the paperback version of the PDF/E-Book version at Lulu.com. In addition, the promo code ONEFIVE will get you 15% off of all print books you order on Lulu.com (promo code is good through Thursday). In this link, you'll see previous Twins Prospect Handbooks are available.With the completion and availability of the 2020 Twins Prospect Handbook, I have now written and self-published a dozen Twins Prospect Handbooks. I think back to the first one, which I think I wrote up and published within about two or three weeks, and laugh. Since then, I truly believe that the handbooks have continued to get better and much more detailed, and that’s thanks to a lot of people. As much as I know that I enjoy researching and learning about the players, it is a ton of work. But I enjoy having the conversations with a variety of people inside and outside of the organization. I enjoy watching video. I enjoy reading other opinions. I enjoy going to Ft. Myers each spring and spending time watching minor league practice and games. I also enjoy getting down to Cedar Rapids for some games. However, ultimately, I also truly believe in that paragraph that I wrote in that 2008 prospect handbook and have included in every single Twins Prospect Handbook since then, including this year’s. Minor league baseball players are doing all the same work that the big leaguers do. They are just doing it with far less fanfare, smaller per diems, less luxurious travel and hotel arrangements, and noticeably lighter wallets due to pay checks with far fewer zeroes. These players deserve to be recognized too. It’s about the players. They deserve the recognition. They work hard. Sometimes that means a big league career, and sometimes it means peaking in A-ball. Tom Froemming wrote an article for this year’s Prospect Handbook about why it’s important to get to know more than just a team’s Top or Top 20, or even Top 40, prospects. A quick glimpse back at the Twins 2019 season reminds us that Luis Arraez asn’t a Top 10 Twins prospect just 12 months ago. Cody Stashak was recognized for his transition to the bullpen in 2018, he he didn’t rank as a Top 50 prospect. Randy Dobnak wasn’t a Top 50 prospect. Geez, how many Twins Top 100 prospect rankings would he have made one year ago. Which prospects will surprise and advance in 2020? Which top prospects will? The Twins system is currently really strong. There are four to six Twins prospects that are Top 100 guys nationally. There are a few others that are probably close to that level. And there is a ton of depth of players that have the ability to, if opportunity arises, be big league players. That makes the writing and researching and all the time well worth it! So, here is a quick look at what you will find if you order a copy of the 2020 Minnesota Twins Prospect Handbook (which will again be available in paperback and as a PDF). THE COVER Finn Pearson, who has volunteered to do a lot of really good graphic work for Twins Daily the last couple of years, did a very nice job on the cover again this year. (He did last year’s too.) We talked about it and decided that baby blue was the way to go after the Twins announced they were bringing back those ‘80s uniforms in 2020. And, well, Pensacola sure had a lot of high-quality pitching prospects in 2019, didn’t they? Here are three of them; Jhoan Duran, Jordan Balazovic and Brusdar Graterol. THE AUTHORS Seth Stohs - As mentioned above, this is my 12th annual Twins Prospect Handbook. Hard to believe. I wrote the Twins Daily Minor League Award winner articles, and a few other articles. Tom Froemming - This is Tom’s third Prospect Handbook. He wrote an article about how Twins fans need to look beyond the top 20 Twins prospects. We saw in 2019 that several players who did not come into the season as top prospects or even potential call-ups not only got called up, but contributed to the AL Central championship run. CONTRIBUTING WRITERS RT Rybak - The former mayor of Minneapolis contributed a great poem for the Twins Daily Offseason Handbook, and he was kind enough to also contribute a fantastic poem to the 2020 Minnesota Twins Prospect Handbook too. It’s titled, “All who Wander Javier,” and I know you’ll really enjoy it. . Steve Buhr - Steve wrote a fantastic article discussing the controversy going on between MLB and Minor League Baseball. He tries to see both sides of the story, and tries to answer what it might all mean. Ted Schwerzler - As he has done in recent years, Ted contributed an article in which he predicts which Twins prospects will make their debuts with the Twins in 2020 and when. Nash Walker - He has been contributing articles at Twins Daily recently, and he wrote an article on Jhoan Duran for the handbook. THE PROFILES We like to call the prospect profiles the meat and potatoes of the Prospect Handbook. There are about 170 profiles of Twins minor leaguers in the book. For those that have purchased Prospect Handbooks in the past, you have an idea of what the profiles look like and the information in each. For those of you who have not purchased previous Prospect Handbooks, well, you can buy previous Prospect Handbooks here. Ha! However, we wanted to include a profile here just to give you an idea of what you are getting. Here is a quick snip of a player profile. The header information includes height, weight, how they were acquired and their 2019 statistics. The 2019 Recaps were written by Tom Froemming and they, well, recap the player’s 2019 season. I (Seth) wrote up the Background and the Scouting Report sections. The Background covers their amateur days and previous seasons. The Scouting Report provides, well, a scouting report on the player. We also included a Forecast for ‘20 in which we try to give a good idea of where each player could spend the 2020 season. We have pictures of a lot of the players in the bios. I wish we had all, but we definitely want to thank all the photographers that were willing to let us use their photos. We used a lot of my photos, but I also want to thank Steve Buhr for his great photos from Cedar Rapids, Ft. Myers and the GCL Twins. The Elizabethton Twins photos came from Nicholas Badders or Kassi Butcher. So there you have it. The 2020 Minnesota Twins Prospect Handbook is coming very soon. Keep checking back to Twins Daily and we will let you know when it is available and how you can order it. It’s something that Tom and I are really proud of. It just keeps getting bigger and better, and we hope that you will enjoy it too! Click here to view the article

On this week's episode of the No Juice Podcast, Twins Daily's Seth Stohs joins the show live from Fort Myers to preview the upcoming Report From The Fort. The guys discuss the pitching talent in the farm system, the catching depth, a possible Brian Dozier extension and tinkering with Phil Hughes. Listen up.Other topics include a Kevin Garnett update, Nickelback cancelling on everyone, topping the Mall of America, and stealing the Alary's shuttle bus. Listen below, on iTunes or on Stitcher: NO JUICE PODCAST, EPISODE #46: LIVE FROM FORT MYERS, IT'S SETH STOHS Check out this special No Juice presentation: Torii Hunter in VETERAN LEADERSHIP Click here to view the article